{"id":172672,"date":"2025-09-09T09:00:00","date_gmt":"2025-09-09T16:00:00","guid":{"rendered":"https:\/\/blog.everpuredata.com\/?p=172672"},"modified":"2025-10-01T08:03:25","modified_gmt":"2025-10-01T15:03:25","slug":"sustainable-strategies-in-the-age-of-ai-pure-storage-impact-report","status":"publish","type":"post","link":"https:\/\/blog.everpuredata.com\/es\/perspectives\/sustainable-strategies-in-the-age-of-ai-pure-storage-impact-report\/","title":{"rendered":"Un nuevo marco para las estrategias sostenibles en la era de la IA"},"content":{"rendered":"\n
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Resumen<\/h3>\n\n\n\n

El Informe de Impacto de Pure Storage de 2025 pone de relieve los pasos que estamos dando \u2014y los avances que estamos haciendo\u2014 para ayudar a los clientes a lograr un mayor rendimiento, consumiendo menos energ\u00eda y espacio f\u00edsico en el centro de datos a trav\u00e9s de nuestros productos.\u00a0<\/p>\n<\/div>\n\n\n\n

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Es adecuado y desalentador abrir nuestro Informe de impacto de 2025<\/a> con IA. El auge de la IA est\u00e1 remodelando el panorama empresarial global, impulsando el consumo energ\u00e9tico de los centros de datos a un territorio desconocido y planteando preguntas urgentes sobre la capacidad de la red, la seguridad energ\u00e9tica y los costes. La AIE<\/a> prev\u00e9 que la demanda de electricidad de los centros de datos se duplicar\u00e1 con creces en 2030, impulsada en parte por la IA.<\/p>\n\n\n\n

La empresa est\u00e1 en una encrucijada: \u00bfC\u00f3mo permitimos la innovaci\u00f3n en IA a gran escala y minimizamos el impacto medioambiental?<\/p>\n\n\n\n

Nuestro Informe de impacto anual pone de relieve los avances que Pure Storage ha logrado en este campo \u2014mediante la innovaci\u00f3n de productos y el avance de herramientas y enfoques que abordan los retos de sostenibilidad y proporcionan unos resultados positivos\u2014.<\/p>\n\n\n\n

Con a\u00f1os de experiencia ayudando a los clientes a lograr tanto rendimiento como eficiencia a escala, entendemos que la sostenibilidad debe ir m\u00e1s all\u00e1 de los productos. Requiere un marco s\u00f3lido que abarque las cadenas de suministro, la contabilidad, la legalidad y todas las funciones de la empresa.<\/p>\n\n\n\n

A medida que las presiones energ\u00e9ticas y de innovaci\u00f3n van aumentando en paralelo, las empresas necesitan unas \u00abestrategias de 360 grados\u00bb que aporten una perspectiva de sostenibilidad a cada pr\u00e1ctica, herramienta y producto \u2014en las cadenas de suministro, la contabilidad, el derecho y otras funciones\u2014 para marcar una diferencia significativa.<\/p>\n\n\n\n

Seguimos tratando de reducir la curva<\/strong><\/h2>\n\n\n\n

Siempre empieza con la innovaci\u00f3n del producto. Durante m\u00e1s de 15 a\u00f1os, hemos creado productos que ayudan a los clientes a lograr un mayor rendimiento y que consumen menos energ\u00eda y espacio f\u00edsico. Nuestra filosof\u00eda de producto fundamental ha sido \u00abhacer m\u00e1s con menos\u00bb, un mensaje que resuena m\u00e1s que nunca a medida que las necesidades energ\u00e9ticas se disparan en todas partes.\u00a0<\/p>\n\n\n\n

El hecho de combinar el perfil de densidad y las capacidades de la tecnolog\u00eda all-flash con el software inteligente nos ha ayudado a proporcionar una plataforma de almacenamiento de datos de un rendimiento excepcionalmente alto, fiable y energ\u00e9ticamente eficiente. Por ejemplo, en FY25, duplicamos con creces la densidad de nuestros productos gracias a la introducci\u00f3n de los M\u00f3dulos DirectFlash\u00ae<\/sup> (DFM) de 150TB \u2014mediante optimizaciones del entorno operativo y un redise\u00f1o del chasis\u2014, todo ello sin aumentar el consumo energ\u00e9tico. Para tener una perspectiva m\u00e1s amplia, un solo DFM de Pure Storage puede sustituir a 15 o m\u00e1s unidades de disco duro (HDD) durante sus 10 a\u00f1os de vida \u00fatil, lo que reduce dr\u00e1sticamente los residuos electr\u00f3nicos.\u00a0<\/p>\n\n\n\n

Esta filosof\u00eda impulsa nuestra infraestructura centrada en la IA, en la que soluciones como FlashBlade\/\/EXA<\/a>\u2122 permiten un mayor rendimiento por vatio y menos espacio en rack para las cargas de trabajo de IA \u2014el paradigma de hacer m\u00e1s con menos\u2014.\u00a0<\/p>\n\n\n\n

Pure Fusion<\/a>\u2122 2.0 ayuda a redistribuir los residuos energ\u00e9ticos al reducir las cargas de trabajo inactivas y\/o interrumpidas y el hardware de almacenamiento redundante. Adem\u00e1s, nuestro almacenamiento basado en la suscripci\u00f3n Evergreen\/\/One<\/a>\u2122 permite un consumo energ\u00e9tico y de espacio hasta un 80% menor <\/strong>en comparaci\u00f3n con las ofertas de la competencia.<\/p>\n\n\n\n

En toda la cadena de valor<\/strong><\/h2>\n\n\n\n

Nos tomamos muy en serio la sostenibilidad en toda nuestra cadena de valor. A principios de este a\u00f1o, la Iniciativa de Objetivos Basados en la Ciencia (SBTi) valid\u00f3 nuestros objetivos a corto plazo, reconociendo nuestro objetivo de reducci\u00f3n de gases de efecto invernadero (GEI) de Alcance 1 y 2, alineado con la v\u00eda de 1,5 \u00b0C m\u00e1s ambiciosa. Para FY30, nuestro objetivo es reducir las emisiones de Alcance 1 y 2 en un 42% (a partir de nuestra referencia del FY23) y reducir la intensidad de las emisiones de GEI de nuestros productos (\u00c1mbito 3.11) en un 51% por petabyte.<\/p>\n\n\n\n

Ahora utilizamos electricidad 100% renovable en varias oficinas clave, como Santa Clara, Praga, Bangalore, Bellevue y Lehi.\u00a0<\/p>\n\n\n\n

Los proveedores son una parte clave de nuestra estrategia de sostenibilidad. Trabajamos directamente con los proveedores para madurar sus declaraciones y capacidades de sostenibilidad, con el objetivo de que el 45% de nuestros proveedores por gasto \u2014espec\u00edficamente en bienes y servicios comprados\u2014 haya fijado objetivos basados en la ciencia para 2029.<\/p>\n\n\n\n

La eficiencia se extiende al modo en que construimos el producto. Cada uno de nuestros centros de fabricaci\u00f3n contratados de Nivel 1 tiene la certificaci\u00f3n ISO 14001 para la gesti\u00f3n medioambiental. Llevamos a cabo revisiones trimestrales de la tarjeta de resultados de sostenibilidad con proveedores estrat\u00e9gicos clave, que representan m\u00e1s del 50 % del gasto total de nuestros proveedores. Y Pure Storage se ha unido al Programa de Cadena de Suministro de CDP<\/a> para impulsar la concienciaci\u00f3n y las revelaciones relacionadas con el clima en toda nuestra base de proveedores, solicitando las revelaciones de m\u00e1s de 70 proveedores que representan el 70% de nuestro gasto en proveedores.<\/p>\n\n\n\n

Ampliaci\u00f3n de nuestro enfoque\u00a0<\/strong><\/h2>\n\n\n\n

Seguimos integrando m\u00e9todos y pr\u00e1cticas con visi\u00f3n de futuro en nuestros dise\u00f1os, servicios e inteligencia para priorizar tanto el rendimiento como las pr\u00e1cticas responsables. Estos son algunos ejemplos de c\u00f3mo nuestra estrategia energ\u00e9tica afecta a nuestros productos y de c\u00f3mo estamos mejorando la transparencia con nuestros clientes.\u00a0<\/p>\n\n\n\n

La econom\u00eda circular en acci\u00f3n<\/strong><\/h4>\n\n\n\n

Buscamos constantemente maximizar la utilidad y el alto rendimiento de un producto. Nuestros productos est\u00e1n cada vez m\u00e1s dise\u00f1ados para un ciclo de vida de hardware modular y circular, lo que reduce dr\u00e1sticamente los residuos y el impacto medioambiental. Evergreen\/\/One y la nueva FlashArray\/\/RC20<\/a> permiten este enfoque modular. FlashArray\/\/RC20 utiliza componentes refabricados, lo que reduce el impacto de GEI en aproximadamente un 18%, respaldado por los mismos seis nueves de fiabilidad de nuestra arquitectura Evergreen\u00ae.\u00a0<\/p>\n\n\n\n

La ruta de actualizaci\u00f3n Evergreen evita las actualizaciones a gran escala, lo que reduce hasta tres veces los residuos electr\u00f3nicos. Los materiales reciclados ahora representan al menos el 60% de los biseles del panel frontal de los nuevos modelos.<\/p>\n\n\n\n

Contabilidad de impacto<\/strong><\/h4>\n\n\n\n

Nuestra estrategia de sostenibilidad se basa en la transparencia y la responsabilidad. Uno de los m\u00e9todos emergentes m\u00e1s prometedores que hemos adoptado es la contabilidad del impacto (IA), que traduce los resultados ambientales y sociales \u2014como las emisiones de gases de efecto invernadero, el uso del agua y la tierra y los residuos\u2014 en t\u00e9rminos monetarios. Esto nos proporciona una visi\u00f3n m\u00e1s clara de las concesiones y las prioridades y nos ayuda a tomar decisiones m\u00e1s fundamentadas y sostenibles.<\/p>\n\n\n\n

En FY25, completamos nuestro segundo modelo de IA, cubriendo toda nuestra cadena de valor para ayudarnos a centrarnos en las \u00e1reas en las que podemos marcar la mayor diferencia. Para que los datos sean procesables, estamos creando paneles internos que proporcionan a los responsables de la toma de decisiones informaci\u00f3n clara y rigurosa.<\/p>\n\n\n\n

Creemos que la contabilidad del impacto es esencial para abordar los retos de sostenibilidad en todo el ecosistema de centros de datos, dejando claro tanto las concesiones como las oportunidades y ayudando a desarrollar resiliencia a largo plazo.<\/p>\n\n\n\n

Replantearse el statu quo<\/strong><\/h2>\n\n\n\n

El mundo debe resolver una nueva ecuaci\u00f3n energ\u00e9tica a trav\u00e9s de una amplia combinaci\u00f3n de ideas y herramientas para lograr un resultado sostenible.<\/p>\n\n\n\n

Pure Storage es solo un ejemplo de una empresa cuyo historial muestra que es posible avanzar en las infraestructuras de IA y, al mismo tiempo, reducir significativamente las huellas f\u00edsicas y los costes. Las empresas que implementan una estrategia integrada y a gran escala para la sostenibilidad, respaldada por el liderazgo, est\u00e1n posicionadas para cumplir los objetivos de sostenibilidad y las expectativas de sus clientes, inversores y empleados.\u00a0<\/p>\n\n\n\n

El hecho de incorporar la sostenibilidad en cada parte de la empresa \u2014desde la gesti\u00f3n del dise\u00f1o y la cadena de suministro hasta la gobernanza corporativa\u2014 no es una nueva idea. Pero nunca ha sido tan importante.\u00a0<\/p>\n\n\n\n

En acci\u00f3n, la sostenibilidad no se convierte en un compromiso, sino en una pr\u00e1ctica estrat\u00e9gica que impulsa tanto el desarrollo empresarial como la innovaci\u00f3n responsable.\u00a0<\/p>\n\n\n\n

Obtener m\u00e1s de menos \u2014no es f\u00e1cil, pero al final paga los dividendos correctos\u2014.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Duplicar nuestras promesas<\/h2>\n\n\n\n

Desde la IA hasta el cumplimiento de los retos de sostenibilidad, el Informe de impacto de 2025 de Pure Storage demuestra nuestro compromiso.<\/p>\n\n\n\n

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Read the Report<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Pure Storage est\u00e1 ayudando a replantear la ecuaci\u00f3n de la sostenibilidad para un mundo basado en los datos y la IA.<\/p>\n","protected":false},"author":766,"featured_media":173826,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_ppma_block_editor_authors":""},"categories":[14548],"tags":[14588,14791,14750],"content-position":[15553],"ppma_author":[16393],"class_list":["post-172672","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perspectives","tag-ai-and-machine-learning-es","tag-pure-fusion-es","tag-sustainability-es","content-position-featured-story-es"],"acf":[],"yoast_head":"\nUn nuevo marco para las estrategias sostenibles en la era de la IA | Everpure Blog<\/title>\n<meta name=\"description\" content=\"Everpure est\u00e1 ayudando a replantear la ecuaci\u00f3n de la sostenibilidad para un mundo basado en los datos y la IA. 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