{"id":162937,"date":"2022-05-02T09:00:34","date_gmt":"2022-05-02T16:00:34","guid":{"rendered":"https:\/\/blog.everpuredata.com\/?p=162937"},"modified":"2025-05-16T09:22:59","modified_gmt":"2025-05-16T16:22:59","slug":"infrastructure-as-a-service-makes-a-difference-for-retailers","status":"publish","type":"post","link":"https:\/\/blog.everpuredata.com\/pt-br\/perspectives\/infrastructure-as-a-service-makes-a-difference-for-retailers\/","title":{"rendered":"Por que a infraestrutura como servi\u00e7o faz a diferen\u00e7a para os varejistas"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-medium-font-size is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group pdf-print-hide is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-f726d978 wp-block-group-is-layout-flex\"><div class=\"pdfprnt-buttons\"><a href=\"https:\/\/blog.everpuredata.com\/pt-br\/wp-json\/wp\/v2\/posts\/162937?print=pdf\" class=\"pdfprnt-button pdfprnt-button-pdf\" target=\"_blank\" ><img decoding=\"async\" src=\"https:\/\/blog.everpuredata.com\/wp-content\/plugins\/pdf-print-pro\/images\/pdf.png?1953174090\" alt=\"image_pdf\" title=\"Ver PDF\" \/><\/a><a href=\"https:\/\/blog.everpuredata.com\/pt-br\/wp-json\/wp\/v2\/posts\/162937?print=print\" class=\"pdfprnt-button pdfprnt-button-print\" target=\"_blank\" ><img decoding=\"async\" src=\"https:\/\/blog.everpuredata.com\/wp-content\/plugins\/pdf-print-pro\/images\/print.png?245231721\" alt=\"image_print\" title=\"Conte\u00fado de impress\u00e3o\" \/><\/a><\/div>\n<\/div>\n\n\n\n<div id=\"CONTENT\" class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-the-secret-retailers-need-to-know-infrastructure-as-a-service\"><span style=\"font-weight: 400;\">O segredo que os varejistas precisam saber? infraestrutura como servi\u00e7o<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">A infraestrutura como servi\u00e7o \u00e9 o segredo que mais varejistas precisam saber. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">O relat\u00f3rio da IDC, \u201c<\/span><a href=\"https:\/\/www.purestorage.com\/resources\/type-a\/retail-industry-cloud-investment-guide.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Guia de investimento em nuvem do setor de varejo para 2022\u201d <\/span><\/a><span style=\"font-weight: 400;\">(fa\u00e7a download gratuito), observa que os maiores varejistas globais aumentaram os gastos com infraestrutura como servi\u00e7o em 40% de 2020 a 2021. Esses s\u00e3o os principais varejistas no topo da curva tecnol\u00f3gica (alguns s\u00e3o indicados no relat\u00f3rio). O que eles sabem que outros varejistas n\u00e3o sabem?<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">A verdade \u00e9 que os modelos como servi\u00e7o fazem muito sentido para o setor de varejo. Escrevi sobre <\/span><a href=\"https:\/\/blog.everpuredata.com\/solutions\/why-retail-needs-as-a-service-storage-more-than-ever\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">por que o varejo precisa de armazenamento como servi\u00e7o<\/span><\/a><span style=\"font-weight: 400;\"> mais do que nunca e algumas das din\u00e2micas do setor por tr\u00e1s disso. Voc\u00ea tamb\u00e9m pode conferir minha sess\u00e3o sobre isso:<\/span><\/p>\n\n\n\t\t<!-- Start of Brightcove Player -->\n\t\t\t\t\t\t<div style=\"display: block; position: relative; min-width: 0px; max-width: 860px;\">\n\t\t\t\t\t<div style=\"padding-top: 56%; \">\n\t\t\t\t\t\t<video-js\n\t\t\t\t\t\t\t\tid=\"6255907659001\"\n\t\t\t\t\t\t\t\tdata-video-id=\"6255907659001\" data-account=\"5392214335001\"\n\t\t\t\t\t\t\t\tdata-player=\"U1gAjC5cP\"\n\t\t\t\t\t\t\t\tdata-usage=\"cms:WordPress:7.1.4:2.8.8:javascript\"\n\t\t\t\t\t\t\t\tdata-embed=\"default\" class=\"video-js\"\n\t\t\t\t\t\t\t\tdata-application-id=\"\"\n\t\t\t\t\t\t\t\tcontrols   \t\t\t\t\t\t\t\tstyle=\"width: 100%; height: 483px; position: absolute; top: 0; bottom: 0; right: 0; left: 0;\">\n\t\t\t\t\t\t<\/video-js>\n\n\t\t\t\t\t\t<script src=\"https:\/\/players.brightcove.net\/5392214335001\/U1gAjC5cP_default\/index.min.js\"><\/script> \t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<!-- End of Brightcove Player -->\n\t\t\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-infrastructure-as-a-service-works\">Como funciona a infraestrutura como servi\u00e7o <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Vejamos algumas das raz\u00f5es t\u00e9cnicas pelas quais a <a href=\"https:\/\/blog.everpuredata.com\/products\/the-infrastructure-simplification-imperative\/\" target=\"_blank\" rel=\"noopener\">infraestrutura como servi\u00e7o<\/a> (IaaS, Infrastructure as a Service) \u00e9 uma solu\u00e7\u00e3o t\u00e3o atraente para varejistas. Para come\u00e7ar, o que queremos dizer com IaaS? Significa comprar infraestrutura de datacenter, computa\u00e7\u00e3o, armazenamento e rede, por meio de um modelo de assinatura flex\u00edvel. N\u00e3o \u00e9 o mesmo que alugar equipamentos.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Pense assim. Quando voc\u00ea aluga um carro, fica preso a ele pelo per\u00edodo do arrendamento. Voc\u00ea n\u00e3o tem o carro, mas ainda n\u00e3o tem flexibilidade. Agora, imagine se voc\u00ea pudesse <\/span><i><span style=\"font-weight: 400;\">assinar<\/span><\/i> <span style=\"font-weight: 400;\">um carro. Voc\u00ea pode come\u00e7ar com um utilit\u00e1rio esportivo porque precisa da capacidade de transporte, mas depois reduzir para um sed\u00e3 esportivo. Depois, voc\u00ea volta para um utilit\u00e1rio esportivo e obt\u00e9m o modelo mais recente. Isso n\u00e3o seria incrivelmente \u00fatil?<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u00c9 assim que a <\/span><a href=\"https:\/\/www.flashstack.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">FlashStack como servi\u00e7o<\/span><\/a><span style=\"font-weight: 400;\"> funciona. Desenvolvida em conjunto pela Cisco e pela Pure Storage\u00ae, a solu\u00e7\u00e3o permite expandir ou reduzir componentes conforme necess\u00e1rio e em tempo real, o que \u00e9 perfeito para o mundo sempre imprevis\u00edvel do varejo. E tudo isso \u00e9 entregue com a simplicidade de uma assinatura e uma conta para deixar sua equipe financeira feliz.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">A FlashStack\u00ae pode ser implantada em toda a sua empresa, ou voc\u00ea pode implant\u00e1-la incrementalmente para casos de uso direcionados. Para ajudar com isso, a Pure e a Cisco criaram mais de 40 <\/span><a href=\"https:\/\/www.cisco.com\/c\/en\/us\/solutions\/design-zone\/data-center-design-guides\/data-center-design-guides-all.html#FlashStack\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Cisco Validated Designs<\/span><\/a><span style=\"font-weight: 400;\"> (CVDs). Esses guias detalhados de implanta\u00e7\u00e3o ajudam a garantir uma implanta\u00e7\u00e3o r\u00e1pida e bem-sucedida. O que \u00e9 coberto? Seria mais f\u00e1cil explicar o que <\/span><i><span style=\"font-weight: 400;\">n\u00e3o est\u00e1<\/span><\/i><span style=\"font-weight: 400;\"> coberto.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Veja alguns dos muitos casos de uso cobertos pela FlashStack:\u00a0<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">FlashStack para <\/span><a href=\"https:\/\/www.cisco.com\/c\/en\/us\/td\/docs\/unified_computing\/ucs\/UCS_CVDs\/flashstack_mssql_2019_vsphere_fc.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Microsoft SQL Server 2019<\/span><\/a><span style=\"font-weight: 400;\"><\/span><\/li>\n\n\n\n<li>Data center <span style=\"font-weight: 400;\">virtual <\/span>em uma caixa<span style=\"font-weight: 400;\"> (com VMware e Veeam)<\/span><a href=\"https:\/\/www.flashstack.com\/resources\/virtual-data-center-in-a-box.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"><\/span><\/a><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Desktops virtuais com <\/span><a href=\"https:\/\/www.purestorage.com\/content\/dam\/pdf\/en\/at-a-glance\/aag-flashstack-virtual-desktop-solution.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">VMware Horizon<\/span><\/a><span style=\"font-weight: 400;\"><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Desktops virtuais com <\/span><a href=\"https:\/\/www.flashstack.com\/resources\/virtual-desktop-solution-with-citrix-xendesktop-and-xenapp1.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Citrix XenDesktop e XenApp<\/span><\/a><span style=\"font-weight: 400;\"><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Acelera\u00e7\u00e3o <\/span>de bancos de <a href=\"https:\/\/www.purestorage.com\/content\/dam\/pdf\/en\/solution-briefs\/sb-migrate-accelerate-oracle-on-flashstack.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">dados Oracle <\/span><\/a><span style=\"font-weight: 400;\"><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Intelig\u00eancia em tempo real com <\/span>o <a href=\"https:\/\/www.flashstack.com\/resources\/power-real-time-intelligence-with-flashstack-and-splunk.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Splunk<\/span><\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">H\u00e1 muito mais, e estamos lan\u00e7ando novos CVDs o tempo todo.\u00a0<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">A FlashStack como servi\u00e7o tamb\u00e9m permite expandir o que voc\u00ea precisa para expandir, sem ter que expandir tudo. Precisa de mais capacidade de armazenamento? Expanda o armazenamento. Precisa de mais computa\u00e7\u00e3o? Expanda isso. Voc\u00ea nunca fica preso. E tudo \u00e9 gerenciado centralmente com estat\u00edsticas e relat\u00f3rios abundantes fornecidos por meio do Cisco Intersight.\u00a0<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">A FlashStack tamb\u00e9m est\u00e1 pronta para o futuro, com um design que prioriza a API para automa\u00e7\u00e3o e programa\u00e7\u00e3o. Al\u00e9m disso, oferece suporte fant\u00e1stico para <\/span><a href=\"https:\/\/blog.everpuredata.com\/products\/containers-and-kubernetes-for-microservices\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">cont\u00eaineres e microsservi\u00e7os<\/span><\/a><span style=\"font-weight: 400;\">, o futuro do desenvolvimento de aplicativos de varejo. Um programa Cisco Validated Design para uma solu\u00e7\u00e3o de cont\u00eaineres FlashStack est\u00e1 em desenvolvimento no momento. <\/span><span style=\"font-weight: 400;\"><\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Mas, o mais importante, o que a FlashStack como servi\u00e7o oferece \u00e9 <\/span><i><span style=\"font-weight: 400;\">simplicidade<\/span><\/i><span style=\"font-weight: 400;\">. Muitos varejistas est\u00e3o por tr\u00e1s da curva tecnol\u00f3gica, e novas tecnologias de varejo, como beacons na loja e compras com realidade assistida, est\u00e3o gerando a necessidade de grandes mudan\u00e7as de TI. N\u00e3o h\u00e1 tempo para desperdi\u00e7ar com as implanta\u00e7\u00f5es e atualiza\u00e7\u00f5es de infraestrutura. Saiba mais sobre <\/span><a href=\"https:\/\/blog.everpuredata.com\/products\/the-infrastructure-simplification-imperative\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">a simplicidade da FlashStack nesta publica\u00e7\u00e3o do blog<\/span><\/a><span style=\"font-weight: 400;\">, que tamb\u00e9m inclui um webinar conjunto com a Pure e a Cisco.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u00c0 medida que os departamentos de TI do varejo se esfor\u00e7am para assustar projetos de transforma\u00e7\u00e3o digital, simplificar a infraestrutura ajuda a <a href=\"https:\/\/blog.everpuredata.com\/perspectives\/helping-achieve-sustainable-it-in-the-retail-industry\/\">melhorar a sustentabilidade<\/a>, liberar tempo da equipe, melhorar a confiabilidade do sistema e aliviar as preocupa\u00e7\u00f5es com o provisionamento excessivo ou insuficiente, diante das mudan\u00e7as constantes nos padr\u00f5es de compra dos consumidores. A FlashStack como servi\u00e7o \u00e9 exatamente o que os varejistas precisam.<\/span><\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em><b>Saiba mais sobre o que outros varejistas est\u00e3o fazendo para gerenciar a transforma\u00e7\u00e3o digital no \u201cGuia de investimento em nuvem para 2022\u201d do setor de varejo da IDC<\/b><b>.<\/b><a href=\"https:\/\/www.purestorage.com\/resources\/type-a\/retail-industry-cloud-investment-guide.html\" target=\"_blank\" rel=\"noopener\"><b><\/b><\/a><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/pixel.welcomesoftware.com\/px.gif?key=YXJ0aWNsZT1hNWMxOTMzNGM3ZjIxMWVjOTc5OGEyNmQ2ODJlMTgxMA==\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<div class=\"wp-block-group sticky-content has-mint-green-500-background-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"border-radius:20px;padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px\">\n<h2 class=\"wp-block-heading has-text-align-center has-ash-gray-500-color has-text-color has-link-color wp-elements-1\" id=\"h-title\" style=\"font-size:px\">Are You Behind?<\/h2>\n\n\n\n<p class=\"has-text-align-center has-ash-gray-500-color has-text-color has-link-color wp-elements-2 wp-block-paragraph\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.208), 1rem);\">See how your retail organization compares to others in terms of cloud investment.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-f8bdad00 wp-block-buttons-is-layout-flex\" style=\"margin-top:1em;margin-bottom:1em\">\n<div class=\"wp-block-button is-style-outline button-sticky is-style-outline--2\"><a class=\"wp-block-button__link has-cloud-white-500-color has-basil-green-500-background-color has-text-color has-background has-link-color has-inter-font-family has-custom-font-size wp-element-button\" href=\"https:\/\/www.purestorage.com\/resources\/type-a\/retail-industry-cloud-investment-guide.html\" style=\"border-style:none;border-width:0px;border-radius:4px;padding-top:14px;padding-right:16px;padding-bottom:14px;padding-left:16px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);\" target=\"_blank\" rel=\"noreferrer noopener\">Download Free Report<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Muitos varejistas est\u00e3o por tr\u00e1s da curva tecnol\u00f3gica, e novas tecnologias de varejo est\u00e3o gerando a necessidade de grandes mudan\u00e7as de TI. A resposta? Infraestrutura como servi\u00e7o. <\/p>\n","protected":false},"author":413,"featured_media":162903,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_ppma_block_editor_authors":""},"categories":[14547],"tags":[16252,16121],"content-position":[],"ppma_author":[14165],"class_list":["post-162937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perspectives","tag-flashstack-pt-br","tag-retail-pt-br"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Por que a infraestrutura como servi\u00e7o faz a diferen\u00e7a para os varejistas |<\/title>\n<meta name=\"description\" content=\"A infraestrutura como servi\u00e7o \u00e9 a resposta do varejista por estar atr\u00e1s da curva tecnol\u00f3gica em meio a grandes mudan\u00e7as 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