{"id":166127,"date":"2025-06-26T06:32:34","date_gmt":"2025-06-26T13:32:34","guid":{"rendered":"https:\/\/blog.everpuredata.com\/?p=166127"},"modified":"2025-07-02T17:30:36","modified_gmt":"2025-07-03T00:30:36","slug":"pure-storage-is-thriving-in-the-telecom-industry","status":"publish","type":"post","link":"https:\/\/blog.everpuredata.com\/pt-br\/news-events\/pure-storage-is-thriving-in-the-telecom-industry\/","title":{"rendered":"A Pure Storage est\u00e1 prosperando no setor de telecomunica\u00e7\u00f5es\u00a0"},"content":{"rendered":"\n
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Resumo<\/h3>\n\n\n\n

The only constant in the telecom industry is that it continues to evolve. Pure Storage is pleased to play a part in helping the world\u2019s largest telcos keep the innovation going.\u00a0<\/p>\n<\/div>\n\n\n\n

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Minha primeira exposi\u00e7\u00e3o ao setor de telecomunica\u00e7\u00f5es foi em 1996, quando entrei para a Ascend Communications. Esses eram os dias dos modems discados conectados a switches Classe 5, com backhaul por Frame Relay e ATM. Al\u00e9m de alguns restos de rede, tudo isso acabou agora, incluindo a Ascend Communications, substitu\u00edda por tecnologias mais recentes. A infraestrutura de telecomunica\u00e7\u00f5es antes centrada em dispositivos agora \u00e9 virtualizada ou em cont\u00eainer.\u00a0\u00a0<\/p>\n\n\n\n

Nada permanece igual em telecomunica\u00e7\u00f5es, e os provedores em todo o mundo est\u00e3o na vanguarda do avan\u00e7o das redes com mais rapidez. Na Pure Storage, temos o prazer de fornecer armazenamento e software \u00e0s maiores empresas de telecomunica\u00e7\u00f5es do mundo para ajud\u00e1-las a manter a inova\u00e7\u00e3o.\u00a0<\/p>\n\n\n\n

Como sinal de crescimento no setor, temos apresentado em mais eventos do setor. A Pure Storage recentemente patrocinou o FutureNet World<\/a> em Londres (7 a 8 de maio) e a Network X Americas<\/a> em Dallas (20 a 22 de maio). Esses eventos reuniram provedores de todo o mundo, bem como grandes fornecedores do setor, como Amdocs, Ericsson, Nokia, Red Hat e muitos outros. Embora n\u00fameros precisos sejam dif\u00edceis de encontrar, de acordo com Grok, estima-se que o gasto total com hardware e software por telecomunica\u00e7\u00f5es seja entre US$ 40 e US$ 55 bilh\u00f5es anualmente. \u00c9 um setor muito grande e vital para a economia global.\u00a0<\/p>\n\n\n\n

A FutureNet World viu muitas empresas de telecomunica\u00e7\u00f5es baseadas na EMEA presentes, como BT, Vodafone, Telef\u00f4nica, VM02, Orange e outras. Esses provedores cobrem grande parte do mundo.\u00a0<\/p>\n\n\n\n

O CTO da Pure Storage para a EMEA Patrick Smith participou de um painel de discuss\u00e3o<\/a> sobre lideran\u00e7a de ideias sobre \u201cAI como servi\u00e7o (AIaaS, AI as a Service): Como aproveitar oportunidades e aprimorar recursos de rede.\u201d A sess\u00e3o explorou como a AI artificial e a intelig\u00eancia artificial est\u00e3o remodelando as telecomunica\u00e7\u00f5es, permitindo novos servi\u00e7os, aprimorando os recursos de rede e impulsionando a automa\u00e7\u00e3o e a an\u00e1lise para criar ofertas corporativas diferenciadas. Um tema importante foi o potencial da AI para acelerar a monetiza\u00e7\u00e3o do 5G e servir como um catalisador importante para a transforma\u00e7\u00e3o do setor. Smith juntou-se a l\u00edderes seniores da MEF, Virgin Media O2, BT Group e Colt, cada um oferecendo insights exclusivos sobre o papel em evolu\u00e7\u00e3o da AI artificial no setor de telecomunica\u00e7\u00f5es.<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n
CTO da Pure Storage para a EMEA<\/em> Patrick Smith falando em um painel na FutureNet World.<\/em><\/h6>\n\n\n\n

Na Network X, Patrick Lopez, CTO de campo global da Pure Storage para telecomunica\u00e7\u00f5es, juntou-se a Tim Fell, vice-presidente de tecnologia de rede da Telus, para discutir \u201cAproveitando a Hybrid Cloud: Estrat\u00e9gias para ISPs prosperarem em um espa\u00e7o din\u00e2mico de telecomunica\u00e7\u00f5es.\u201d Os participantes da operadora na Network X eram centrados na Am\u00e9rica do Norte, incluindo AT&T, Charter, Comcast, T-Mobile, Verizon e muito mais. A Pure Storage tamb\u00e9m participou de reuni\u00f5es ad hoc com a alian\u00e7a AI-RAN<\/a>.\u00a0\u00a0<\/p>\n\n\n\n

V\u00e1rios temas foram proeminentes em ambos os eventos, o que n\u00e3o \u00e9 surpreendente, pois as preocupa\u00e7\u00f5es com telecomunica\u00e7\u00f5es s\u00e3o globais.\u00a0<\/p>\n\n\n\n

Servi\u00e7os 5G <\/strong><\/h2>\n\n\n\n

Embora os primeiros servi\u00e7os de 5G tenham sido lan\u00e7ados em 2019, \u00e9 apenas recentemente que as empresas de telecomunica\u00e7\u00f5es est\u00e3o come\u00e7ando a ver os retornos financeiros e as novas ofertas de servi\u00e7os com as quais contaram. Com o advento do 5G aut\u00f4nomo (SA), o t\u00e3o esperado corte de rede finalmente est\u00e1 sendo implantado. Por exemplo, a Singtel implementou o 5G slicing em Cingapura<\/a>, e a T-Mobile est\u00e1 oferecendo servi\u00e7os<\/a>, incluindo um acordo para dar suporte aos socorristas na cidade de Nova York. A AT&T tamb\u00e9m est\u00e1 fornecendo seu servi\u00e7o FirstNet<\/a> para socorristas em todo o pa\u00eds nos EUA.\u00a0<\/p>\n\n\n\n

A Pure Storage oferece suporte a v\u00e1rias redes 5G globais com o FlashArray<\/a>. Elas adoram confiabilidade extrema, pouca energia e espa\u00e7o ocupado, al\u00e9m de f\u00e1cil programa\u00e7\u00e3o.<\/p>\n\n\n\n

Redes program\u00e1veis\u00a0<\/strong><\/h2>\n\n\n\n

Em algum momento por volta de 2013, a frase \u201cautomatize todas as coisas!\u201d tornou-se um meme generalizado na comunidade DevOps.\u00a0<\/p>\n\n\n\n

As empresas de telecomunica\u00e7\u00f5es t\u00eam tentado fazer exatamente isso com suas redes, e as redes program\u00e1veis foram um grande assunto de discuss\u00e3o. Eles permitem que os provedores de telecomunica\u00e7\u00f5es configurem programaticamente o roteamento da rede, a largura de banda e as pol\u00edticas sem altera\u00e7\u00f5es manuais de hardware. Isso aumenta a agilidade, abre novas oportunidades de receita e oferece economia.\u00a0<\/p>\n\n\n\n

A mudan\u00e7a para arquiteturas abertas como Open RAN e a prolifera\u00e7\u00e3o de marketplaces de API de telecomunica\u00e7\u00f5es s\u00e3o sinais de que, eventualmente, \u201ctodas as coisas\u201d podem ser automatizadas. Plataformas nativas de nuvem, como Kubernetes, s\u00e3o essenciais para o sucesso desses esfor\u00e7os devido \u00e0 escala e \u00e0 resili\u00eancia das opera\u00e7\u00f5es em cont\u00eainer.\u00a0<\/p>\n\n\n\n

Mais uma vez, as empresas de telecomunica\u00e7\u00f5es aproveitam o FlashArray da Pure Storage\u00ae devido ao seu design que prioriza a API, que est\u00e1 dispon\u00edvel em um n\u00edvel unificado de frota usando o Pure Fusion<\/a>. Para Kubernetes, empresas de telecomunica\u00e7\u00f5es como T-Mobile<\/a> e KPN<\/a> confiam na Portworx<\/a>\u00ae para fornecer servi\u00e7os de n\u00edvel corporativo para cont\u00eaineres no local e na nuvem.\u00a0<\/p>\n\n\n\n

INTELIG\u00caNCIA ARTIFICIAL\u00a0<\/strong><\/h2>\n\n\n\n

Naturalmente, a AI continua sendo um t\u00f3pico de discuss\u00e3o e est\u00e1 ligada a servi\u00e7os 5G e redes program\u00e1veis. A AI fornecer\u00e1 muita intelig\u00eancia por tr\u00e1s das redes program\u00e1veis, com o objetivo de longo prazo de opera\u00e7\u00f5es totalmente aut\u00f4nomas. Os servi\u00e7os de lat\u00eancia ultrabaixa fornecidos pelo 5G SA permitir\u00e3o solu\u00e7\u00f5es com intelig\u00eancia AI, como ve\u00edculos aut\u00f4nomos, cidades inteligentes<\/a>, realidade aumentada e muito mais.<\/p>\n\n\n\n

Embora ainda seja cedo para a AI em telecomunica\u00e7\u00f5es, o setor est\u00e1 focado em determinar a melhor op\u00e7\u00e3o para AI. A AT&T tem usado intelig\u00eancia AI para produtividade dos funcion\u00e1rios por meio de sua ferramenta de AI generativa Ask AT&T<\/a>. Mas os chatbots e a efici\u00eancia dos funcion\u00e1rios est\u00e3o apenas arranhando a superf\u00edcie. H\u00e1 muito mais valor a ser encontrado na AI de telecomunica\u00e7\u00f5es<\/a>.\u00a0\u00a0<\/p>\n\n\n\n

A Pure Storage oferece v\u00e1rias solu\u00e7\u00f5es para AI<\/a>, incluindo ofertas certificadas para NVIDIA BasePOD e SuperPOD. Para obter o m\u00e1ximo em escala, o FlashBlade\/\/EXA<\/a>. .\u00a0<\/p>\n\n\n\n

A \u00fanica constante \u00e9 a mudan\u00e7a\u00a0<\/strong><\/h2>\n\n\n\n

Nos quase 30 anos desde que me interessei pela telecomunica\u00e7\u00f5es, a \u00fanica coisa que \u00e9 a mesma \u00e9 que nada \u00e9 igual. Exceto pelo fato de que as operadoras de telecomunica\u00e7\u00f5es continuam inovando e impulsionando a rede e as comunica\u00e7\u00f5es com servi\u00e7os que s\u00e3o incrivelmente confi\u00e1veis e resilientes. Na verdade, se voc\u00ea usar o termo \u201cn\u00edvel corporativo\u201d para descrever uma empresa de telecomunica\u00e7\u00f5es, ela simplesmente ri\u00e1 dela. \u201cN\u00edvel de telecomunica\u00e7\u00f5es\u201d \u00e9 um n\u00edvel totalmente diferente de escala, desempenho e confiabilidade. A Pure Storage continua investindo em solu\u00e7\u00f5es e parcerias de telecomunica\u00e7\u00f5es, e esperamos continuar colaborando com esse setor em constante mudan\u00e7a e fascina\u00e7\u00e3o.<\/p>\n\n\n\n

O pr\u00f3ximo evento de telecomunica\u00e7\u00f5es do qual a Pure Storage participar\u00e1 \u00e9 o DTW Ignite<\/a> em Copenhague, de 17 a 19 de junho. Visite-nos!\u00a0<\/p>\n\n\n\n

Saiba mais sobre as solu\u00e7\u00f5es da Pure Storage <\/em><\/strong>para telecomunica\u00e7\u00f5es.<\/em><\/strong><\/strong><\/em><\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n

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Accelerating the Next Generation<\/h2>\n\n\n\n

Learn more about how Pure Storage is helping telcos power innovation.<\/p>\n\n\n\n

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Find Out More<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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