Summary
Subscription-based storage can help organizations lower upfront costs, benefit from continuous improvements, and seamlessly scale their storage infrastructure to meet evolving needs.
In an era of ongoing economic pressure and evolving trade policies, Pure Storage is here to help you stay in control. Recent and potential U.S. tariffs on imported technology hardware are a powerful reminder that the economic landscape can shift quickly and without warning. For IT leaders, that translates into rising costs, tighter budgets, and tougher choices about when and how to invest in infrastructure.
While traditional storage hardware purchases may be exposed to price volatility and tariff-related cost increases, there is a more predictable path forward. Pure Storage Evergreen//One™, our storage-as-a-service (STaaS) offering, gives you predictable, subscription-based costs with no surprises, no hidden risks, and no need to rebuy hardware when prices spike—just flexible consumption and freedom from large upfront capital investments.
When uncertainty is the new normal, your storage infrastructure should be anything but. Pure Storage® Evergreen//One™ delivers financial predictability, cost stability, and continuous modernization so you can focus on innovation instead of reacting to market swings.
Why the Evergreen Model Is ‘Economy-proof’
No organization wants to face big purchasing decisions or renegotiations during uncertain economic times. Evergreen//One de-risks IT environments, providing exceptional financial predictability and flexibility that enables organizations to manage cash flow more effectively and avoid large, unpredictable capital outlays during economic downturns.
With recent announcements of tariff-related price hikes on product purchases, you can count on Pure Storage to not increase prices on our best in class service offering Evergreen//One related to tariffs. This provides you with a stable, known cost structure you can count on.
As-a-service Stability during Supply Chain Instability
Unlike traditional storage models that require significant upfront investments and, later, complete system replacements and upgrade cycles, Evergreen® reduces exposure to supply chain issues by eliminating the need for frequent complete system replacements. With the Evergreen//One storage-as-a-service model, Pure Storage delivers continuous upgrades and expansions, meaning customers can avoid rebuy cycles that leave them vulnerable during economic downturns.
Start with an initial investment, and the deployed system will grow non-disruptively as needed, adapting to changing requirements without the risk of overprovisioning or underutilization.
Read the ESG Economic Validation: Analyzing the Economic Benefits of Evergreen//One
Get Predictability and Confidence with Evergreen//One SLAs
No matter what’s going on in the world, organizations need to focus on strategic growth and innovation, not short-term survival.
Subscription-based storage offers a compelling solution for organizations looking for not only predictable but compounding ROI from infrastructure investments. With upgradability designed into the Pure Storage platform, lower upfront expenses, and TCO savings of up to 58% for the long term, organizations can stay incredibly modern and resilient in uncertain times.

Try the Evergreen//One Monthly Cost Calculator
Estimate your storage-as-a-service (STaaS) subscription based on a flat $/TiB rate for services.
Further reduce risk and avoid unforeseen expenses with over 10 unique Evergreen//One service level agreements (SLAs) that guarantee performance, capacity, efficiency, and security. For example, the Site Rebalance SLA offers the flexibility to adjust existing reserve commitments, empowering organizations to recalibrate reserve commitments as business needs change. These SLAs offer an additional layer of investment protection, giving you peace of mind knowing Pure Storage will safeguard and adapt your storage environment based on your evolving requirements.
Explore the Evergreen Subscription Portfolio
Watch a demo to see how Evergreen//One works and use our Evergreen//One Monthly Cost Estimate Calculator to see how our simple and transparent pricing model works, based on a flat $/TiB rate for services.
Not quite ready to move to an as-a-service model? Evergreen//Forever™ provides a clear path for those who still prefer traditional hardware ownership. It combines the control of ownership with the benefits of Evergreen subscriptions, allowing you to modernize at your own pace, without disruption. While it doesn’t offer the full storage-as-a-service flexibility of Evergreen//One, it keeps you in the Pure Storage ecosystem, delivers the same continuous platform innovation, and best of all, is insulated by Pure Storage from tariff-related pricing volatility.
FAQs
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